Where Businesses Can Grow With A Conscience

Businesses rely on various tools and techniques to boost their growth. From marketing, sales to service software, a lot of businesses rely on a wide variety of tools for their business growth. However, there are so many companies that offer similar services and tools, but the experience can be quite underwhelming. This is where HubSpot comes in.

HubSpot is all about marketing, sale, and service software that helps businesses grow without compromise. The company notes that ‘good for business’ should also mean ‘good for the customer’. “There’s this notion that to grow a business, you have to be ruthless. But we know there’s a better way to grow. One where what’s good for the bottom line is also good for customers,” explains HubSpot.

This is why the mission of the company is where businesses can grow with a conscience, and succeed with a soul — and that they can do it with inbound. “That’s why we’ve created a platform uniting software, education, and community to help businesses grow better every day,” says the company.

The HubSpot Marketing Hub, HubSpot Sales Hub, and the HubSpot Service Hub are the core crux of the company’s software. The Marketing Hub helps to grow traffic, convert leads, and prove ROI with the software. Clients are enabled to close more deals faster with a suite of productivity-boosting tools for every part of the process. And lastly, the HubSpot Service Hub helps connect with customers, exceed their expectations, and turn them into promoters that grow business.

HubSpot Founding Story

HubSpot was founded by two dynamic personalities Brian Halligan and Dharmesh Shah. As fellow graduate students at MIT in 2004, Brian and Dharmesh noticed a shift in the way people shop and buy. Consumers were no longer tolerating interruptive bids for their attention — in fact, they’d gotten really, really good at ignoring them.

From this shift, a company was born: HubSpot. It was founded on “inbound”, the notion that people don’t want to be interrupted by marketers or harassed by salespeople — they want to be helped. Today, the inbound movement continues to empower businesses around the world to stop interrupting, start helping, and return their focus to the customer.

Today, HubSpot offers a full stack of software for marketing, sales, and customer service, with a completely free CRM at its core. Of course, these are quite powerful alone — but even better when used together.

Brian Halligan, Co-Founder and CEO

Brian Halligan, Co-Founder and CEO Brian Halligan is co-founder and CEO of HubSpot. Prior to HubSpot, Brian was a Venture Partner at Longworth Ventures and VP of Sales at Groove Networks, which was acquired by Microsoft. Previously, Brian was a Senior VP of Sales at PTC. He has co-authored two books, “Inbound Marketing: Get Found Using Google, Social Media, and Blogs” with Dharmesh Shah, and “Marketing Lessons From The Grateful Dead” with David Meerman Scott and Bill Walton. Recently, he’s been exploring how businesses can generate self-propelling momentum (watch From Funnel to Flywheel) by creating a disruptive customer experience (watch Experience Disruptors). He was named a Top-Rated CEO by Glassdoor in 2014, 2015, 2017, and 2018. Brian was also listed by Comparably as one of the Top 5 Best CEOs of a Large Company in 2018, as well as one of the Top 5 Best CEOs for Women and for Diversity in 2018. He was named an Ernst & Young Entrepreneur Of The Year in 2011 and an Inc. Founders 40 in 2016. Brian is a senior lecturer at MIT’s Sloan School Of Management where he teaches Course 15.392 called “Scaling Entrepreneurial Ventures.” In 2017, Brian donated $1.6 million to the Southern Poverty Law Center for Jerry Garcia’s guitar to support two things he cares deeply about: social justice and music. Around his hometown of Boston, his favorite charity is Camp Harbor View, serving over 1,000 youths from Boston’s at-risk neighborhoods through summer camp on Boston Harbor. He has a BSEE from the University Of Vermont and an MBA from MIT’s Sloan School Of Management. In his spare time, he practices his guitar, plays tennis, and follows the Red Sox.

Dharmesh Shah, Co-Founder and CTO

Prior to founding HubSpot in 2006, Dharmesh was the founder and CEO of Pyramid Digital Solutions, which was acquired by SunGard Data Systems in 2005.

In addition to co-authoring “Inbound Marketing: Get Found Using Google, Social Media and Blogs”, Dharmesh founded and writes for OnStartups.com — a top-ranking startup blog and community with more than 700,000 members.

In 2013, Dharmesh published HubSpot’s Culture Code, which has garnered nearly four million views on SlideShare. Named an Inc. Founders 40 in 2016, he is an active member of the Boston-area entrepreneurial community, an angel investor in over 60 startups, and a frequent speaker on startups, inbound marketing, and company culture.

Dharmesh holds a BS in Computer Science from UAB and an MS in the Management of Technology from MIT.